10
WORCESTER BID ANNUAL REPORT 2015 / 16
GettingOut
andAbout
2015 to 2020BusinessPlanObjectives:
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Tocontinue toprovide the successful ‘pay for parkingbyphone’ system, RingGo
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Deliver initiativeswhichwill offer discounts and improvedpayment conditions in thecity’s car parks
for employeesof BIDbusinesses aswell as lobbyingon reducedchargesgenerally and for events
andother special occasions
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Tooffer businesses footfall dataandanalysis from the 4counters already installed in theBIDarea
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Withpartners, wewill promote theparkingoffer inWorcester.Wewill consider the implementation
for amodel for car park refunds for customers to rewardhigh spending levels
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Tomaintain theBID’s fingerpost signage
KeyAchievements in 2015/16:
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Sincewe launched theRingGoPay for Parkingby Phone project inNovember
2010, it has been used 501,015 times bymembers of the public in the 14 city
centre car parkswhich accept payment using your debit or credit cardover the
phone. In 2015/16, it was used 153,447 times and represents approximately
14% of all parking transactions. TheBID funded the convenience fee cost
for userswanting to extend their stay usingRingGo in an aim to encourage
customers to spend longer in the city centre and spendmore.
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We continue towork in partnershipwithNCP to offer 340 employees of BID
levy payingbusinesseswith the opportunity topay just £3.10per day, £65
permonth, £178.75per quarter or £650per annum for use of their Cathedral
Plaza car park.
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We have sent weekly reports to 92 (up 19% on the 2014/15 figure) businesses
with details of the footfall in the previousweek using our 4 cameras located
around theBID area. This has helped us to look at the impact of events and for
businesses to compare their own datawith that of the city centre as awhole.
NewRingGo leaflet
